Regina is the Managing Director of TBWA\WorldHealth\Germany. She has almost 20 years of experience in marketing and communications, on agency side (OgilvyInteractive, BBDO, CDM, TBWA\WorldHealth), client side (Johnson & Johnson France), international pharma market access/ pricing consulting (Simon, Kucher & Partners). Before joining TBWA\WorldHealth in February she was the Managing Director of CDM Munich and the Head of HealthMarket Solutions of BBDO Germany.
Her clients' brands profit from her diverse marketing experience and her passion for brand building in the healthcare world. Her clients are for example Pfizer, Takeda, Novartis, Indivumed, Ipsen where she works on global, regional and local brands. She won the GWA Healthcare Award in 2013 for her work on the launch of Xarelto in Germany.
She holds a B.S. in Biological & Engineering Sciences from Washington University in St. Louis and an MBA from HEC Paris. She speaks German, English and French.
+49 40 36907 244